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What role does sales pricing play in revenue optimization?

Sales pricing strategies guided by AI help align product prices with customer willingness to pay and competitive dynamics. AI can customize prices at the customer or segment level, improving conversion rates. It also identifies optimal discount levels and upsell opportunities.

Margin optimization

What are the best methods for margin optimization?

Margin optimization starts with accurate cost and revenue data consolidation. AI models analyze product profitability and sales velocity to recommend price points that maximize margins without sacrificing volume. Techniques include customer segmentation to apply differential pricing and inventory-level pricing to manage excess stock.

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